Holly Gittings

WM-ADASS Associate

holly.gittings@wm-adass.org.uk

Holly is the Digital Innovation Associate for WM-ADASS providing strategic support the Digital Network and working closely with the Network Chair to facilitate sector-led learning, the regional digital programme and associated activity in line with the regional programme.

With over two decades of experience in the Technology Enabled Care (TEC) sector, Holly is a dedicated leader in driving innovation across adult social care. In her most recent role as Technology Enabled Living Innovation Lead for Herefordshire Council, she led the transformation of the technology services developing a model for proactive and predictive service delivery. Holly’s expertise spans technology service management, development, and strategic commissioning.

She holds a distinction in Public Sector Commissioning and Procurement from Oxford Brookes University and an HNC in Business Management from the University of Gloucestershire. As a carer herself, Holly brings a unique and empathetic perspective to her work, ensuring that technology solutions are not only effective but truly person-centred.
She is passionate about identifying opportunities for innovation and supporting the integration of digital solutions that improve outcomes for people and communities.